What is a Star Wars Cosmic Shell?
A Cosmic Shell is a collectible way to make grocery shopping not only fun but one that is out of this galaxy as fans anticipate the opening of the new Star Wars movie: The Last Jedi. The Cosmic Shell is an octagon shaped collectible with different Star Wars characters on the front.
How do I obtain the Cosmic Shells?
Customers will receive a free pack of Cosmic Shells with every $20 qualifying purchase at BI-LO stores, or by purchasing five participating items from November 24 through January 16, 2018, with a Plenti rewards card, while supplies last.
How many Cosmic Shells are there to collect?
There are 72 Cosmic Shells to collect.
Do the Cosmic Shells do anything in addition to just being a collectible?
Yes, certain Cosmic Shells will have a scan code on it. Using the VR Goggles BI-LO app, scan the specially marked Cosmic Shells to unlock Virtual Reality clips.
How long do we have to collect the Cosmic Shells?
Cosmic Shells are only available for a limited time! Customers can collect shells beginning on November 24 through January 16, 2018 or while supplies last.
What do we do with the Cosmic Shells once we have them?
Scan the shells into the VR Goggles BI-LO app to keep track of your collection. Look for new characters, holographic shells and special shells with a special code that triggers an exclusive 45 second Virtual Reality clip! We encourage all customers to collect, swap and complete their collection to get all 72 Cosmic Shells before the end of the promotion.
What is a Golden Shell?
A Golden Shell is a special shell that will win a customer an exclusive piece of Star Wars merchandise, such as First Order Special Forces Tie Fighter Helmets and a Darth Vader 40th Anniversary Commemorative Helmet, the most iconic helmet in the Commemorative 40th Anniversary Galactic Empire Helmet Collection. There are 5 Golden Shells in total.
Can I swap/trade a Cosmic Shell if I receive a duplicate?
Absolutely, Cosmic Shell collectors are encouraged to exchange and trade Cosmic Shells among other collectors, however stores will not be able to exchange packs or individual shells for customers.
Can I return a Cosmic Shell pack if I don’t want to keep it?
We will not issue refunds for Cosmic Shells that were obtained by the $20 spend or through purchase of 5 qualifying items. Packs that were purchased for $1.99 can be returned for a refund as long as the pack has not been opened.
Can I purchase the Cosmic Shells outright?
For every $20 qualifying purchase in store, BI-LO customers will receive a free pack of two Cosmic Shells. To help build their collection, customers are able to buy additional packs of Cosmic Shells for $1.99 each, while supplies last.
What happens after January 16 if I do not have a full collection?
Customers who seek to exchange Cosmic Shells are encouraged to swap with other customers to complete their albums. Unfortunately, after January 16 BI-LO will not be able to provide additional Cosmic Shells for free or for purchase.
How can I earn additional Cosmic Shells?
You can receive additional Cosmic Shells by purchasing five participating products. Participating products will be marked with tags and on display in the store.
How do I find out what the participating items are?
Our customers will be able to easily find the participating items in our weekly ad (both in-print and online), by reviewing the [Participating Products] page and by looking for the items with Star Wars signs and tags throughout the store. Customers are also encouraged to visit the BI-LO social media pages to learn more.
Why do you have to spend $20 to receive the Cosmic Shells or purchase select items?
Knowing how much our customers, hard-working families on a budget, typically spend on a shopping trip to our stores, we felt this was a very reasonable amount that wouldn’t put a burden on a budget and still provide a good opportunity to collect all of the Cosmic Shells within the timeframe of the promotion.
What is the name of the app that is needed to scan Cosmic Shells and see Virtual Reality?
A smartphone is required to view the Virtual Reality videos. Using your smartphone, download the app, VR Goggles BI-LO from the Apple store, Google play store or in windows store.
What is a Cosmic Shell Collectors Album?
A Cosmic Shell Collectors Album is a book with blank pockets to keep Cosmic Shells organized and in one place. Cosmic Shell Collector Albums are available for purchase at the store for $2.99.
My store is out of the Cosmic Shell Collectors Album, can I order one?
At this time this item is not available for order. We printed and distributed a large quantity of albums for this campaign to best accommodate our customers throughout the Southeast, but these materials are all subject to “while supplies last.”
- Unfold and flatten the carrier
- Fold Part “A” over Part “B”
- Insert the carrier in the slot of Part “B”
- Fold Part “C” and insert the carrier into the slots of Part “C”
- Cover with Part “D” and close top with the Velcro parts
- Virtual Reality Goggles are ready to use
- Select the movie available for download
- Insert your mobile phone
What is Virtual Reality?
Virtual reality (VR) is computer technology that uses multi-projected environments, sometimes in combination with physical environments or props, to generate realistic images, sounds and other sensations that simulate a user's physical presence in a virtual or imaginary environment.
What are Virtual Reality Goggles?
Virtual Reality Goggles allow interaction between customers and exclusive Virtual Reality Clips that will be unlocked using the app and scanning the Cosmic Shells. The goggles are required to fully experience VR. Virtual Reality Goggles will be sold in our stores for $2.99.
How do I assemble the Virtual Reality Goggles?
Please follow the following steps to assemble the Virtual Reality Goggles:
Please note, assemble smaller parts gently to avoid tearing.
How do I watch a video with the Virtual Reality Goggles?
A smartphone is required to view the Virtual Reality videos. Using your smartphone, download the app, VRGogglesBI-LO from the Apple store, Google play store or in windows store. Please the follow the following steps:
Why is Southeastern Grocers promoting Star Wars?
Star Wars has been bringing friends and family together for the last 40 years and we thought this was a special opportunity to engage with our customers while shopping for groceries on something that is not only exciting but will provide them with an experience that is out of this galaxy.
Will participating items to receive a free pack of Cosmic Shells change throughout the campaign?
All qualifying products which are a part of the Star Wars Cosmic Shell campaign will remain the same for the duration of the initiative. Customers must purchase 5 qualifying items to receive a free pack of Cosmic Shells OR they must spend $20.
Terms & Conditions
Cosmic Shells available in stores from 11/24/17 to on or about 1/16/18 or while supplies last, whichever occurs first. $20 spend excludes Cosmic Shells, alcohol, tobacco, money orders, postage stamps, pharmacy prescriptions, fees, FTD, charitable donations, Western Union, shipping, utility payments, fuel, service departments, vending machine, bottle deposits/refunds, tax, event tickets, prepaid products or lottery purchases. Available to customers with a Plenti ID at time of transaction. Visit bi-lo.com/starwars for complete details and a full list of participating items. Plenti is a rewards program. Terms apply. See Plenti.com for more details.