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BI-LO® BI-LO Real Savings     Real Fresh


Posted November 2, 2011

GREENVILLE, S.C. (Nov. 1, 2011) – This past month, BI-LO revealed its newest updated store in Columbia, S.C., providing an enriched, new grocery shopping experience for customers in the state’s capital. Along with debuting a new look, BI-LO made a donation of more than $150,000 to 16 different organizations in the Columbia area through its BI-LO Charities efforts.

This is the fourth BI-LO location in Columbia to reveal the latest in a series of renovations being made throughout its four-state footprint. The enhanced look and feel of each of the stores is just one of the ways BI-LO is working to deliver supreme value and service to shoppers, while offering extensive variety at the lowest possible prices.

“BI-LO is extremely excited to offer customers in Columbia another store with a state-of-the-art shopping experience, especially as we continually strive to bring them the best possible shopping experience while providing savings without sacrifice,” said BI-LO President and CEO Mike Byars. “The grand re-opening was also an amazing opportunity to kick off BI-LO Charities’ ‘Season of Giving’ and give back to the community that has supported us in so many ways over the years.”

The enhanced departments and signature food items in the updated store showcases the improved freshness, variety and quality the company strives to provide customers, including:

  • BI-LO’s Gold Star line of meat featuring a selection of locally raised and always fresh chicken and incredibly tender pork, and only the most popular, highest-quality brand of beef in America: Certified Angus Beef®
  • A knowledgeable BI-LO butcher who can custom cut, grind or cube, and provide grilling and preparation tips, all for free
  • A wide variety of seafood including Chef’s Catch and Lakehouse Catfish, available only at BI-LO
  • A produce department with an open-market feel featuring BI-LO’s triple-inspected Walter’s Produce
  • Lip Lickin’ Fried Chicken, fresh-sliced Sara Lee meats and cheeses, Signature Deli Pizza, Sweet Dreams Custom Cakes and Gourmet Cookies, along with fresh artisan breads, muffins, pastries
  • and doughnuts
  • A free Wi-Fi café to relax, enjoy a cup of coffee or a snack and surf the web
  • A full service pharmacy to support healthy living and offer customers personal attention and savings on medication

In addition to these services and selections, BI-LO continues to provide its customers many ways to
save including:

  • Satisfaction Guarantee – the company’s policy that doubles the money back for any customer that is unsatisfied with any item purchased at the store, whatever the reason
  • BI-LO BONUSCARD® Deals – offering special discounts throughout the store
  • fuelperks!®– an exclusive fuel rewards program that allows customers to lower the price of gas at participating fuel stations each time they spend at least $50 on groceries
  • Price Lock – a savings program that locks in extra-low prices for an eight-week period
  • Super BOGO’s – buy one get one free opportunities in every department
  • $4 generic prescriptions – savings on over 400 prescription drugs with no enrollment fee
  • Meal Deals – opportunities for customers to buy specially priced products and get complementary items for free
  • Double Coupons – manufacturer coupons up to 60 cents are doubled every day
  • Southern Home and $4 Top Care – store-brand products that meet or exceed the quality of national brands and provide exceptional savings; Top Care includes $4 on over the counter medications
  • SENIOR BONUS® Day – a 5 percent discount to seniors every Wednesday
  • – an online account that helps shoppers maximize their savings with coupons, free samples, special recipes, prescription refills and other services personally tailored to them

Byars continued, “BI-LO has made a significant investment in the Columbia community this past year not only with the remodeling of four stores, but with the addition of over 100 team members across the these stores . This boost in jobs only emphasizes BI-LO’s commitment to Columbia and the surrounding communities.”

For more information about BI-LO and its newly remodeled store, visit For information about BI-LO Charities and the Columbia-area non-profits they support, visit

Media Contact:
Amanda Lenar


Store Remodels

Printed on August 22, 2014 at 9:45 am